LA DAILIE

OUR STORY

La Dailie is a New Zealand and California-based elevated lifestyle brand, founded by Kiwi sisters Olivia and Celia, specializing in considered objects for everyday use; thoughtfully designed with permanence in mind; and the intention to be used day after day, season after season, year after year.

OUR ODE TO DAILY LIFE

La Dailie celebrates the beauty of ordinary moments and daily routines through our considered collections of timeless jewellery, home and lifestyle essentials⁠ made to be used and enjoyed every day⁠

THE LITTLE THINGS

"When I became a new Mum, the little things in my day became the things I looked forward to the most
...a morning walk, a really good cup of coffee in my favorite cup, lighting a scented candle, putting my phone on do not disturb, buying myself a bunch of flowers at the supermarket, wearing beautiful jewellery as part of my daily uniform, enjoying my favourite foods as daily treats...
I became obsessed with finding little daily things to look forward to, and little ways to enjoy my every day, and so La Dailie was born." - Olivia (Co-founder)

I set out to create elevated products that encourage people to slow down and find joy in their daily life.

For me it's not about wellness, it's not about self care, it's just about enjoying your everyday

LESS, BUT BETTER

"As I’ve grown older, I’ve become more intentional about the things I welcome into my life—choosing objects that serve a purpose, can be used every day, and bring a sense of quiet joy.

Living with less, but better creates space for clarity. By reducing the clutter that so often fills both our homes and our minds, we’re able to focus more on what truly matters. When we surround ourselves with thoughtful essentials, we begin to value quality over quantity and find a deeper appreciation for the everyday"

- Celia (Co-founder)

FOREVER CLASSIC

Our Daily Jewellery collection is inspired by a pair of our Mum's gold hoop earrings that she had from when she was a teenager, that she still wears to this day and that we borrow to wear ourselves.

It got us thinking about the timeless, forever classic pieces that never go out of style and transcend generations, occasions, seasons and trends.

We set out to make the jewellery equivalent of the classic white t-shirt, the crisp button down, the perfect pair of jeans...your forever classic, wear on rotation, elevate your everyday jewellery essentials

WITH LOVE

La Dailie is the culmination of two sisters following their dream of working together across the Pacific to bring joy to your every day and is proudly self-funded, owned, and operated by Olivia and Celia.

"It’s an absolute labour of love, and we pour every ounce of our time, energy, and resources into it. We are forever dreaming up and wear testing our ideas in our own daily life to make sure they are perfect for yours."

Celia is based in Auckland, NZ and Olivia is based in Los Angeles, CA